{"id":97248,"date":"2018-10-31T19:30:12","date_gmt":"2018-10-31T19:30:12","guid":{"rendered":"http:\/\/www.bnreport.com\/sprint-customers-ebb-as-it-awaits-lifeline-from-t-mobile-cnet\/"},"modified":"2018-10-31T19:30:12","modified_gmt":"2018-10-31T19:30:12","slug":"sprint-customers-ebb-as-it-awaits-lifeline-from-t-mobile-cnet","status":"publish","type":"post","link":"https:\/\/www.bnreport.com\/en\/sprint-customers-ebb-as-it-awaits-lifeline-from-t-mobile-cnet\/","title":{"rendered":"Sprint customers ebb as it awaits lifeline from T-Mobile \u2013 CNET"},"content":{"rendered":"
\n

It's still just plain Sprint as the T-Mobile takeover takes its time. <\/p>\n

Lynn La\/CNET <\/p>\n<\/figcaption><\/figure>\n

Sprint<\/a> is in the midst of a "lame duck" session as it awaits a takeover by bigger rival T-Mobile<\/a>. And it's been keeping itself busy with an upgrade to \u2014 what else? \u2014 5G.<\/p>\n

The smallest of the four national wireless carriers, which earlier this year struck a deal to be acquired by T-Mobile to create a larger No. 3 player, has been busy rolling out network upgrades to prepare for the next generation wireless network technology, which promises better speeds, capacity and responsiveness. <\/p>\n

Amid its work, Sprint reported fiscal second-quarter results<\/a> that showed a slight slowdown in customers. The company lost 34,000 postpaid phone customers, or people who pay at the end of the month, and 20,000 total wireless customers. <\/p>\n

Sprint's results reflect a cooling down around the industry as carriers pull back on aggressive promotions, even with the launch of Apple's<\/a> iPhones<\/a>. Gone are the free iPhone deals \u2014 carriers are content to dig in on preserving their customer base with select deals. As result, T-Mobile once again led the industry with customer growth<\/a>, while Verizon also made decent gains<\/a>. AT&T<\/a> struggled to eke out a little phone growth<\/a>, and Sprint, as usual, followed the pack. <\/p>\n

<\/figure>\n

Now playing: Watch this: What the heck is a 5G network? <\/p>\n

1:29 <\/p>\n

Sprint is still dealing with the ramifications of the lucrative offers it put out over the past two years, having slashed prices by half and even offering a full year of free service. These were plans put into effect by former CEO Marcelo Claure, who now works with parent Softbank and is helping to close the deal with T-Mobile. With many of those promotions expiring now, the company saw an uptick in turnover as customers left. <\/p>\n

"I fully believe that it was the right idea and the right thing to be done at the time it was done," CEO Michel Combes said on a media conference call on Wednesday. <\/p>\n

Under Combes, Sprint introduced a set of unlimited plans more in line with the industry, resulting in slower customer growth. Combes added he expects the pressure to continue into this current quarter. <\/p>\n

With its customer base waning, Sprint chose to focus on its growing wireless service revenue in the period. Excluding a new revenue accounting standard, it grew year over year for the first time in five years. <\/p>\n

None of this matters if T-Mobile takes over the company. While Sprint has been working on its 5G network, and says that, in conjunction with LG<\/a>, it will release the first 5G smartphone in the US<\/a>, but T-Mobile has plans for Sprint's valuable stash of radio airwaves. T-Mobile said the two companies' spectrum combined could make for a potent 5G network, one of its key selling points for the merger. <\/p>\n

Analysts noted that Sprint's results were better than expected, but MoffettNathanson analyst Craig Moffett said there was little reason for optimism for the company if the T-Mobile deal were to fall through. <\/p>\n

For the period that ended Sept. 30, Sprint posted a profit of $196 million, or 5 cents a share, compared with a year-earlier loss of $48 million, or 1 cent a share. Revenue rose 6 percent to $8.43 billion.<\/p>\n

Analysts, on average, had forecast a loss of 1 cent per share and revenue of $7.97 billion, according to Yahoo Finance<\/a>. <\/p>\n

The story originally published at 4:49 a.m. PT. <\/em><\/p>\n

Update, 7:28 a.m. PT<\/strong>: To include analyst and executive comments. <\/p>\n

How 5G aims to end network delays<\/a>: Adios, latency.<\/p>\n

With 5G, you won't just be watching video<\/a>: It'll be watching you, too.<\/p>\n

<\/a><\/strong> <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

It's still just plain Sprint as the T-Mobile takeover takes its time. <\/p>\n

Lynn La\/CNET <\/p>\n

Sprint ..<\/p>\n","protected":false},"author":1,"featured_media":97249,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[49],"tags":[],"class_list":["post-97248","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-science"],"yoast_head":"\nSprint customers ebb as it awaits lifeline from T-Mobile \u2013 CNET - Business News Report<\/title>\n<meta name=\"description\" content=\"It's still just plain Sprint as the T-Mobile takeover takes its time. 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