{"id":150344,"date":"2020-06-27T00:25:43","date_gmt":"2020-06-27T00:25:43","guid":{"rendered":"https:\/\/www.bnreport.com\/how-coronavirus-defeated-europes-free-marketeers\/"},"modified":"2020-06-27T00:25:43","modified_gmt":"2020-06-27T00:25:43","slug":"how-coronavirus-defeated-europes-free-marketeers","status":"publish","type":"post","link":"https:\/\/www.bnreport.com\/en\/how-coronavirus-defeated-europes-free-marketeers\/","title":{"rendered":"How coronavirus defeated Europes free marketeers"},"content":{"rendered":"

One of Europes most prominent victims of the coronavirus pandemic has been its adherence to market-driven economics.<\/p>\n

The pandemic has chipped away at cornerstones of the blocs economic architecture, such as limits on public debt and strict rules on state aid, as countries \u2014 especially the deep-pocketed ones \u2014 poured billions into their economies to keep them afloat. Germany, the blocs largest economy, made a 180-degree turn and reversed its previously firm opposition to the idea of issuing common debt.<\/p>\n

Now the pandemic is helping to unravel another of Brussels sacred tenets: competition policy.<\/p>\n

\u201cCompetition has lost, because the momentum is favorable to state intervention,\u201d said Emmanuel Combe, an economist and vice president of Frances competition authority.<\/p>\n

The call for a review of competition rules is not new, but has gathered momentum during the pandemic. France and Germany have eyed a prime opportunity to push for European industrial champions \u2014 a strategy that has previously fallen foul of antitrust enforcers in Brussels who can stop mergers that create overly dominant corporate behemoths.<\/p>\n

\n\u201cWe believe that adapting the competition rules is necessary to help Europe champions emerge\u201d \u2014 French Finance Minister Bruno Le Maire<\/em>\n<\/p><\/blockquote>\n

In a bid to remove some of the constraints of competition law on mega mergers, French President Emmanuel Macron and German Chancellor Angela Merkel called on Brussels<\/a> to \u201cmodernize European competition policy by accelerating the adaptation of state aid and competition rules\u201d just as they unveiled their joint plan for the recovery of the blocs economy. It was the highest-profile stance of the blocs two largest economies on the matter, and their priority was clear: European titans that can tackle China and the U.S.<\/p>\n

\u201cWe believe that adapting the competition rules is necessary to help Europe champions emerge,\u201d French Finance Minister Bruno Le Maire told POLITICO. \u201cThe COVID crisis has confirmed our intuitions. It has also made Europeans, and some countries, more aware of the urgency of changing them to better protect our economic sovereignty,\u201d he said.<\/p>\n

Together with his German counterpart, Economy Minister Peter Altmaier, Le Maire has been one of the chief advocates of the \u201cchampions\u201d camp.<\/p>\n

Whether Brussels will heed their call to shake up competition, the Commissions single most effective weapon, will soon be put to the test.<\/p>\n

European Competition Commissioner Margrethe Vestager is due to launch a consultation on the market definition rules<\/a> \u201csoon,\u201d a Commission spokesperson said. Part of a wider review of competition policy, the consultation seeks \u201cto ensure that EU competition rules remain fit for a world that is changing fast and increasingly digital,\u201d the spokesperson said.<\/p>\n

These rules determine the appropriate market to focus on when determining whether a merger would represent a threat to competition. The Franco-German push in favor of \u201cEuropean champions\u201d or mergers between large European companies argues that there is a need for a broader definition of markets.<\/p>\n

\u201cWe will also think very specifically \u2014 and I think after this crisis we will do this even more specifically \u2014 about how to create European champions,\u201d Germanys Merkel said<\/a> in May, adding that EU competition rules have been applied in a way that was \u201cvery focused\u201d on competition within Europe.<\/p>\n

\u201cThe horizon of Europes competition policy never must stop at the external borders of the internal market,\u201d said Daniel Caspary, a German MEP who chairs Merkels conservatives in the European Parliament.<\/p>\n

But whereas in her previous mandate under the Juncker Commission, Vestager \u2014 a Danish liberal and staunch defender of the single market \u2014 was given free and undisputed rein over competition matters, shes now having to fend off political pressure from heavyweight capitals.<\/p>\n

Margrethe Vestagers position has evolved, already before the COVID crisis. She is aware that we need to adapt the rules to the new global reality,\u201d said Frances Le Maire. \u201cI fully trust the Commission for making the right changes.\u201d<\/p>\n

Crucially, shes also having to fend off interference in her work from fellow commissioners. Thierry Breton, the EU commissioner in charge of the single market, has often weighed in on the topic of champions, despite rejecting the buzzword, to encourage reform of competition rules<\/a>.<\/p>\n

<\/p>\n

Margrethe Vestager is having to fend off interference in her work from fellow commissioners such as Theirry Breton | Pool photo by Kenzo Tribouillard\/AFP via Getty Images<\/p>\n

\u201cA new world is emerging,\u201d Breton told POLITICO in an interview. \u201cIn this new world you have to take all of that into account to see first what the relevant market is, in terms of competition. Is the relevant market ultimately a country, is it ultimately a continent, is it several continents? These questions must be asked. You have to ask them without taboos,\u201d he said.<\/p>\n

The size matters argument<\/h3>\n

European industry was just starting to think<\/a> of how to renew itself in the face of rising competition from China and American dominance in the digital economy, when the pandemic hit and laid bare Europes dependence on imports of even basic goods such as drugs, masks and ventilators.<\/p>\n

It gave industrialists a powerful argument to bring back production to the old continent<\/a> \u2014 sacrificing some elements of liberal economic thinking on free trade and comparative advantage \u2014 and to abandon the doctrine that free and fierce competition is the best recipe for innovation and growth.<\/p>\n

\n\u201cCompetition is also based on strong innovation; and to innovate, [companies] need resources, and only the big giants manage to invest them\u201d \u2014 Carlo Bonomi, chair of Confindustria<\/em>\n<\/p><\/blockquote>\n

\u201cThe United States, China and Russia have world-class champions. We, too, have the need in Europe to have comparable champions. If we continue to prevent the creation of these world champions for a matter of European legislation we will always come second,\u201d said<\/a> Carlo Bonomi, the chair of Italian business lobby Confindustria.<\/p>\n

Instead, the argument goes, larger companies would be better positioned to compete globally.<\/p>\n

\u201cUnfortunately, size is becoming one of the important factors in world competitions,\u201d said Bonomi, adding: \u201cCompetition is also based on Read More \u2013 Source<\/a>
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politico<\/a><\/h5>\n

[contfnewc]
\n[contfnewc]<\/p>\n","protected":false},"excerpt":{"rendered":"

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